TAG Heuer - Silverstone | New watchesPress launch
TAG Heuer: one hundred fifty Many years of Avant-Garde DesignTAG Heuer timepieces epitomize prestige and functionality, brilliantly fusing engineering with structure. The earth leader in luxury athletics watches and chronographs considering that 1860, TAG Heuer has often focussed about the "look" of its watches. Considering that the starting, it has been a pioneer in watch design and style, even though the time period "design" was not generally made use of. Just before the 1920s, watch faces had been spherical; it had been extremely hard to imagine representing the flight of your time in another way. Beneath the affect of Art Deco, however, the organization increased the range of styles it proposed some watches became oval or cushion shaped. For being the watch model and timekeeper of reference in the world of motor athletics demands well-designed instruments with most readability. With its aperture at twelve o'clock, brm watches the Monte-Carlo of 1958 was quite possibly the most readable sports activities timer in the history of watchmaking. In 1969, Jack Heuer solved the impossible puzzle with the sq., waterproof case along with the unforgettable Monaco the boldly unique watch worn by Steve McQueen within the 1970 race film typical Le Mans. 5 years immediately after, in 1974, the corporation launched the Silverstone chronograph, by using a completely new square and round circumstance style. In 1977, the sq. - oval scenario in the Chronosplit (the world's initially quartz wrist-chronograph with LED and Liquid crystal display display screen, introduced in 1975) was followed in 1977 with the Manhattan design, with its startling hexagonal shape. Stopwatches also benefited from this acute layout vital. The artist Richard Sapper developed the Microsplit in 1976, as well as the gorgeous piece was exhibited in the Museum of modern Artwork in Big apple.Because the nineteen nineties, TAG Heuer has worked with world-famous designers like Eddie Schopfer (2000, S/el), Jorg Hysek (6000, Kirium), Roberto Ventrella (Change Moi), Ross Lovegrove (Avant-Garde Eyewear) and Christoph Behling (Grand Carrera). The brand name can be a repeat winner of every main watch layout award audemars piguet royal oak , like five Crimson Dots, one DFA, 2 IF Design and style, 1 Chicago Athenaeum Superior Design, 1 China's Most Productive Design Award, and a pair of Layout watch on the Yr Prizes within the Grand Prix d'Horlogerie de Geneve.This leading-edge style and design emphasis can also be found in TAG Heuer boutiques as well as in its Baselworld booth, Pores and skin. The most avant-garde booth at any time built for your prestigious watch truthful, Skin gained the Silver Award in EXHIBITOR Magazine's 23rd Annual Show Design Awards levels of competition in 2009.Now, to rejoice and spend homage to a hundred and fifty years of pioneering design, TAG Heuer is reissuing on of its most iconic creations of all time: the SILVERSTONE chronograph.
The SILVERSTONE: a signature chronograph of F1Originally launched in 1974, the Silverstone chronograph will get its title in the well-known racetrack on the same title. An hour's push west of London, concerning Northampton and Oxford, Silverstone is ideal recognized since the household of your British Grand Prix, which it initial hosted in 1948. On May 13th 1950, the opening race of the 1st at any time FIA Components One particular World Championship began at Silverstone.Since that, Silverstone racing observe gained forty three Formula One British Grand Prix commences and have become the ''home'' Grand Prix for McLaren with twelve wins in 35 several years. The racetrack provides a special position in TAG Heuer's coronary heart mainly because quite a few of its racing ambassadors and F1 staff companions scored career-making victories on it. From Emmanuel de Graffenried, the pretty very first ambassador, in 1949, rolex watches prices Juan Manuel Fangio in 1956, Jo Siffert in 1968, Alain Prost in 1985 and 1989, Ayrton Senna in 1988, David Coulthard in 1999 and 2000, Mika Hakkinen in 2001 or Lewis Hamilton with Vodafone McLaren Mercedes Benz in 2008, the Silverstone racetrack has pushed the top to accomplish their ideal.The top motorists of the nineteen seventies admired the Silverstone chronograph for its distinctive identify, exclusive form and avant-garde seem, as well as the buzz they generated served enable it to be a style icon in the time period. TAG Heuer was Ferrari's timekeeper during that decade, however it was also partnered with McLaren, BRM and Surtees-Ford, and each driver from these teams wore a TAG Heuer watch. In 1974, the calendar year the Silverstone was introduced, Clay Regazzoni and Emerson Fittipaldi became TAG Heuer ambassadors. The two legendary motorists chose the chronograph as particular fortunate charms. Fittipaldi received his 2nd F1 Planet Championship that calendar year, driving for McLaren when Regazzoni received the Silverstone GP in 1979. The TAG Heuer SILVERSTONE: Iconic and Vintage DesignDesign has often been a vital element of TAG Heuer DNA, however the business is becoming the earth chief of prestigious sports watches and chronographs by breaking its procedures and demanding its conventions. The Silverstone's distinctive and vintage design a squared situation with rounded edges in polished stainless-steel was determined by another breakout timepiece of your period of time, Steve McQueen's 1969 Monaco. Softer edged, graced by using a vibrant dial, absolutely new condition, and fully loaded with leading-edge chronograph operation, the Silverstone is among TAG Heuer's purest styles and many emblematic creations at any time. It became a defining symbol in the 1970s, in addition to a coveted design and style item at any time due to the fact.A tribute to TAG Heuer's special chronograph heritageThe Silverstone was to begin with pushed by the verified Chronomatic Calibre 11 automatic movement, produced in cooperation with Dubois Depraz, Breitling and Hamilton-Buren, and launched in 1969 given that the planet initially automatic chronograph movement with micro-rotor. Normal attributes of the motion are the date counter at six o'clock along with the two pushbuttons old rolex watches , put across within the crown in two indentations. To keep the counters, pushbuttons and crown configuration with the authentic, the new Silverstone's movement would be the Calibre eleven with Dubois-Depraz module.The re-edition is faithful on the primary not merely the exact same bold mixture of spherical and sq. as well as the distinct technological functions, but in addition exactly the same vintage "HEUER" brand and "Silverstone" lettering at 12 o'clock, along with a strap in top-grade perforated alligator. With its disruptive blend of activity and magnificence, and resolutely geometrical style and design, the Silverstone is a best illustration of TAG Heuer daring, plus a standard bearer of its popular motto: "Swiss Avant-Garde Considering the fact that 1860."